This appointment is marking a significant milestone in the company's history. With a decade of dedicated service and a strong record of achievements, Alex Smith, a third-generation leader from the Smith family, will spearhead UMC's growth and innovation efforts.
Founded in 1978, UMC has been a respected leader in mechanized irrigation, and Alex's appointment reaffirms the company's commitment to excellence and leadership continuity. His diverse experience at UMC, spanning sales, new product development, strategic planning, and oversight of critical customer/vendor relationships, underscores UMC's focus on innovation and expansion.
Alex began his journey at UMC a decade ago in the sales department, gaining hands-on experience by inspecting gearboxes and center drives. His dedication, sharp intellect, and relentless drive propelled him through various roles in the company.
As President and Chief Marketing Officer, Alex will lead UMC in developing and executing marketing strategies to drive growth and cement its position as an industry leader. The UMC Board of Directors expresses full confidence in Alex's abilities, recognizing his deep industry knowledge and exceptional leadership qualities.
Brian Smith, former President, will transition to the role of CEO to ensure the company's strategic alignment with its successful heritage. Mark Smith will continue as Executive Vice President, contributing his vast experience to enhance UMC's operations.
Alex Smith is enthusiastic about his new role, stating, "I am deeply honored and excited to become UMC's President and Chief Marketing Officer. My journey within this company has been rewarding, and I am committed to building on my family's legacy. With our global team's dedication, I look forward to driving UMC to new heights of success."
To learn more about UMC visit www.umcproducts.com